28 June 2015

New Line Update: Scarf Samples and Logo Decisions

Hello again from the Iconemesis Studio! We have had another productive and exciting week of design activities that we just can't wait to share with you. We spoke last week about getting in our scarf material samples and now this week we have moved on to putting our prints on the gorgeous silks. We have trialled the printing with our popular Oriental Birds pattern from our existing iPhone case range and we are very pleased with the results. 

The silk that the pattern is printed on is Silk Habotai, a Chinese silk of a medium weight and glossy finish that is soft to the touch, perfect qualities for making a luxurious feeling scarf. The most important thing about the silk is that it is optimised for digital media printing, the technique that we are using, and so it means that all of the colours remain vibrant and the details remain sharp. This means that our scarf range, when fully developed, is going to feature patterns of the highest design quality and they will be real investment pieces. 

As well as scarf development, our Online Editor and new Designer have been working closely to figure out the best direction for our new logo. We won't share all of the details with you but just to let you know that we are very close to making a decision that we hope you are all going to love! This week has been a great one in terms of really starting to nail down the visuals for the rebrand and we cannot wait to share more with you... when we can! 

What do you think to the Birds Scarf sample? 

19 June 2015

From The Studio: More Than Just iPhone Cases...

As you may have seen from a few postings over on the main Iconemesis website blog and on our Instagram, we are currently undergoing a rebrand and will no longer be called Iconemesis in a few months time. However, you might not know that it is not only our name and website that are having an overhaul, and we are also branching out into new territory with our products. 

At Iconemesis we are infamous - or so we have been told - for our lovely patterned iPhone cases and lots of people trust their tech to be protected and decorated by our designs. We are passionate about collaborating with designers (in fact we have some new illustrator cases out right now) but we have been getting the design itch ourselves which is why we now stock Iconemesis own patterns in addition to our well loved illustrator designs. So what is the next step for us? Well the most obvious one was take our new found love of design and apply it to something other than iPhone cases.

We have decided to use our rebrand as a chance to launch our first ever range of silk scarves which are going to be the start of something pretty big because as you can imagine, we don't want to stop there. You can see some swatches of the new designs above but that is all we are going to show you for now... we do like to tease you. But trust that the wait will be worth it and soon you will have some lovely new silk scarves to shop from a new brand, with the same Iconemesis feel. 

Do you like the pattern swatches? Tell us what you think!